Domain names and how they fit into your web strategy Your website domain name is an extremely important asset and one which warrants careful selection and ongoing care. Your domain name is the ‘sign-post’ on the web that points to …
Domain names and how they fit into your web strategy Your website domain name is an extremely important asset and one which warrants careful selection and ongoing care. Your domain name is the ‘sign-post’ on the web that points to …
…and why it’s not just about Facebook and Twitter Whilst Facebook and Twitter are still the two power houses of social media, other platforms are developing quickly and should not be ignored when seeking to build your web profile and …
What is it and why is it useful for online marketing? Up until fairly recently, the basics of online marketing consisted of a decent website and then building back-links to it to gain prominence in Google. However, as we’ve explained …
Leveraging the power of the web to market your dental practice Would you like to know your customers better? Want to know what they think about your practice? Would you like to see more traffic to your website and more …
How we manage new website projects at Dental Media One of our core values at Dental Media is offering completely flexible web projects for our clients i.e. a fully bespoke approach. We find that most of our clients appreciate this …
Best practice for configuring back-links As part of our marketing campaigns for dentists, we always encourage practice staff to seek out good quality back-links to their website to supplement the search engine optimisation work that we do on their behalf. …
New website technologies coming to the fore The web is still a relatively new communications medium, first becoming a commercial platform in the mid nineties. Since then, the web or more formally ‘Internet’, has evolved rapidly to become a key …
Controlling dental marketing costs I’ve been following a couple of threads on dental forums and blogs with interest. One was by coach Chris Barrow on his blog, the other was a thread in the GDPUK forums. Both reflected on the …
What is “bounce rate” and what can I do to minimise it? Bounce rate is used to measure the number of visitors to your website who only view a single page i.e. they do not progress further through the site. …
Reducing the bounce rate from your dental website Read More »
With new Google updates imminent, is your site safe from penalty? If you take a look back through our blog under the ‘SEO’ categories, you will find several posts which detail how Google made dramatic changes to its search index …