Category: social

Why agency managed Facebook and Instagram likely won’t bring in new patients A dental practice is typically a busy place and like most businesses, team members are expected to multi-task to ensure things get done to move the business forward. …

Dental Practice Social Media – Management By Your Local Team Beats Outsourcing Every Time! Read More »

Stale dental ads on social media can seriously impact campaign performance – here’s why…. Here at Dental Media we manage a lot of Facebook and Instagram advertising for dentists with excellent results. Part of the investment dentists make when working …

Ad Blindness – Why You Need to Refresh Your Facebook and Instagram Ads Regularly Read More »

What’s the difference and why do you need to know? Marketers for dentists sometimes take for granted that their clients know all of the basics when it comes to promoting dental practices. Of course this isn’t always the case and …

Paid versus Organic Content – Facebook for Dentists Read More »

Methods to extend your reach and gain new patients! Whether we like it or not, Facebook seems to be an ever-present feature in many people’s lives and it won’t be going away any time soon. To ignore it would be …

Promote Your Dental Business Using Facebook Read More »

Don’t waste hundreds of pounds on under-performing social media services – here’s why…. There is a lot of skepticism in dental world about the value-for-money offered by some search engine marketing companies, and rightly so. There is a strong tendency …

Why your outsourced social media isn’t working Read More »

On-line faux pas can come back to haunt you. Last night an old dental business friend called me in a somewhat distraught state. He advised that one of his Facebook posts had been picked up by the local press and …

Social Media – Be Careful What You Post! Read More »

Where to begin with social media for your dental practice This article is aimed at providing a concise introduction to social media marketing for dentists – why it’s worth doing, how to get set up and, importantly, what to avoid. …

Getting started with social media marketing Read More »

It depends…. There is an apparent trend at the moment for dental practices to try out Facebook marketing, perhaps on recommendation from their marketing company, business coach or from what they’ve read in the media. Many practices are also trying …

Can I get useful traffic and patient enquiries from Facebook? Read More »

What are social media signals and do they really help SEO? ‘Social signals’ is fairly loose terminology which has been coined in the SEO community to describe social media activity and in particular, interaction with social posts e.g. retweets, G …

Social signals Read More »

Twitter for dentists – does it make sense? Earlier this week I discussed the pros and cons of Twitter with an experienced dental practice manager. The guy is quite savvy about the benefits of online marketing and had been tasked …

Does my practice need to be on Twitter? Read More »