Category: Advice

Getting the word out for your implants, orthodontics and facial aesthetics public events These days you have to work hard when it comes to marketing a dental practice and simply having a good website and some decent SEO may not …

Dental Open Days And How To Promote Them Read More »

Why a cheap logo just isn’t worth it…. In an increasingly competitive dental environment, do you want your practice to stand out above the crowd with a memorable, professional logo? Or would you prefer to save a few hundred pounds …

Logos For Dentists – The Dos and Don’ts Read More »

Don’t let your website content land you in trouble with the regulators! Several articles in the Dental Media blog look at how to develop and launch a website which will be a credit to your practice and also bring in …

Revisiting GDC web content guidelines Read More »

What you need to know about this important web asset Over the last few months, a couple of our older clients have asked for domain names to be transferred to new owners when selling their practices due to retirement. This …

Owning and Understanding Your Domain Name Read More »

These proven techniques are essential within a modern marketing campaign for dentists The days of expecting patients to simply walk into a dental practice in sufficient numbers to sustain and grow it are long passed. This reality simply means that …

Your “Must Do” Modern Dental Marketing Tactics Read More »

Are those “golden nugget” patient enquiries being followed up diligently by the practice team? Any competent digital marketer should be able to generate new patient enquiries from web, typically using the main Google and Facebook channels and via a mix …

Are your lead follow-up procedures adequate? Read More »

Check out coaching recommendations carefully before jumping in There are now quite a few dental coaches and advisors in the industry who move from practice to practice offering advice to busy dentists. This appears to range from the fundamentals of …

Did your dental coach just give you some questionable advice? Read More »

How to track down non-secure design assets which are compromising your dental website So your web designer updated your website to https encryption, possibly at a very handsome fee, but you’re still seeing an insecure message and no green padlock …

No padlock showing in your “secure” website page? Read More »

Google My Business, Analytics, Ads, Search Console – here’s why you need to control those accounts Google provides lots of useful free tools to help business owners monitor, maintain and promote their websites. The main ones are explained below and …

Why you need to control your Google web assets and tools Read More »

Avoiding the self-proclaimed SEO ninjas and marketing experts. Perhaps it’s the ill-conceived thought of “rich dentists” that continues to lure new companies into the dental marketing space? Certainly the influx of new start-ups in the sector continues apace and all …

Dental Marketing Expert – Says Who? Read More »