Category: seo

SEO wins the battle for new dental patient enquiries As you’ll most likely know, there are numerous ways for a dentist to acquire new patients, from fundamental “word-of-mouth” marketing to comprehensive advertising campaigns using Google, Facebook and more recently, Instagram. …

Why “top of Google” should be your key marketing priority Read More »

And how it should inform your digital dental marketing The results of a recent large-scale study has been published which show how users interact with Google, i.e. how many people click on specific parts of the search results. For example, …

Who clicks what on Google search? Read More »

Paid Media or SEO – What’s Best For Your Dental Practice? The web is still king when it comes to gaining new patient enquiries for dentists, particularly where you are building a business and the scope from word-of-mouth referrals is …

Sustainable Web Traffic – SEO or Google Ads? Read More »

What is semantic search and why does it matter for dental SEO? One thing which strikes me when I talk to dentists about search engine optimisation is just how out-of-date their knowledge actually is. This is understandable of course, as …

Semantic Search And Your Website Read More »

Information to improve your dental website SEO Regular readers of this blog will know that periodically we publish articles designed to help dentists understand key elements of search optimisation, particularly how the Google search index works and how best to …

Understanding The Google Knowledge Graph And Knowledge Panels Read More »

Revamped Search Ranking Algorithm Makes Website User Experience A Priority At the end of May, Google formally announced that they will be introducing new user experience metrics into their algorithm which evaluates and then ranks website pages in the search …

New Page Experience Metrics Soon To Be Introduced Into Google’s Search Algorithm Read More »

The key question of search engine optimisation and where it lies as a business priority during Covid-19 closure Over the last few weeks thousands of dentists UK wide have been evaluating their business expenses and looking to plot the best …

Should Dentists Maintain SEO During The Covid-19 Lockdown? Read More »

Big players in the dental website and marketing sector crash in Google – is your site safe? Over the holiday period I took the opportunity to take a look at how our competitors were doing with their Google ranking and …

Did Google Penalise Your Dental Marketing Company’s Website? Read More »

“Your Money Or Your Life” – What YMYL means for dental SEO Google is constantly changing and evolving, using new methods and technologies to evaluate and rank website pages. There is now more reliance on AI – artificial intelligence, than …

Google Terminology And SEO – YMYL Read More »

What we do which you don’t see…. Here at Dental Media, when we quote for an SEO project, we always give an indication of the type of work which our team conducts each month to help move your website up …

The Monthly Work Of An SEO Team Read More »