Is email ever 100% safe for transferring sensitive information? There is a great deal of confusion regarding encrypted email and what this actually means, particularly if you are considering using email to contact dental patients or perhaps transferring information to …
Using DIY landing pages builders for dental PPC campaigns If you are reasonably experienced with running pay-per-click campaigns for your dental business, perhaps using Google AdWords and/or Facebook advertising, then you are likely aware of the importance of “landing pages”. …
Understand the difference for your dental website project In another of our “understanding the basics” blogs, today we take a quick look at website domains and hosting. For lots of people this is already clear, but for those relatively new …
A simple scheme to build new patient sign-ups for dentists There are numerous techniques dentists can use to encourage new patients sign-ups by harnessing the power of the Internet. There is the “long game” whereby you build a great website …
Get New Dental Patients Using Facebook and MailChimp Read More »
Audit your dental marketing campaign to eliminate these common errors. So you have a digital marketing campaign up-and-running for your dental practice? Perhaps most of it is ‘DIY’ on the back of advice you may have gleaned from the Internet, …
Online marketing mistakes you may be making every day Read More »
Top mistakes we’ve encountered during the dental GDPR update frenzy This blog will be published on or around deadline day for GDPR – 25th May, and so you could say it’s a little late with its advice. However, given that …
Four steps to local ranking dominance The number of patients who find dentists via their Google “maps” and local results presence is significant – however this is only true for those practices whose website feature prominently in the local/map results …
Dentists – How To Gain Prominence In Google Maps And Local Search Read More »
Establish an authoritative website for top Google positions It is Google’s publicly stated aim to deliver the best answers for questions posed by users in their search engine. To achieve this Google tries to identify those websites which are popular …
Preparation at the practice before starting out with SEO, pay-per-click or social media marketing. Dentists often ask us to undertake “fully outsourced” marketing for them because they have “no resources” at the practice to participate. Whilst we can cover most …
Check your website bounce rate regularly – here’s why…. Google Analytics has a huge amount of information but perhaps one of the most important elements for understanding how your dental practice website is performing is called ‘Bounce Rate’. In today’s …
