Helping your dental website project run smoothly. Perhaps surprisingly, many dentists have never had a website for their practice and consequently have no idea what they need to do when they finally get round to doing it. Understandably it can …
Helping your dental website project run smoothly. Perhaps surprisingly, many dentists have never had a website for their practice and consequently have no idea what they need to do when they finally get round to doing it. Understandably it can …
Which email systems should you consider – pros and cons. Email management is quite a thorny issue for dentists and dental practice managers to get to grips with. Legislative and regulatory bodies are quick to tell you that information must …
Ranking implications for your practice website? This is quite a technical topic but one which all small business owners need to be aware of, particularly if they have been running SEO campaigns for their websites. ‘Penguin’ is the name given …
Google’s Penguin filter moving to real time early in 2016 Read More »
Setting up your practice website and systems to encourage and manage patient referrals. This article will not be of use to all dentists but it may serve to assist those who already take referrals or are considering doing so. This …
Avoid these errors when embarking on a new website project. Here are the top ten errors to avoid when starting out on your new dental practice website. You can use this list to check what your designer is proposing to …
How to measure the number of enquiries from your website. This article is a quick recap on “conversions” – the simple way to measure how many people get in touch with the practice by completing your contact form or by …
How Google is evolving and how it affects your dental website. Google is evolving constantly and it’s our role as digital marketers to try and make sense of the changes and adapt our clients’ websites and marketing campaigns so that …
What are you really getting for your monthly fee? In our last article we looked at the elements which make up a balanced digital marketing strategy and why you need a multi-channel approach to make headway in Google these days. …
So your website maintenance package includes SEO? Read More »
Why the multi-channel approach works best for dental practice marketing. Dentists or practice managers often ask “why do I need to do that” when we are discussing various digital marketing techniques for bringing new enquiries to the practice. So for …
Why you need a balanced digital marketing strategy Read More »
Structuring the data on your web pages for best SEO effect. Following on from our last two blogs about page titles and meta descriptions and the effect that these can have on improving your website traffic, this time we’ll take …