Is your dental web marketing working? The world of search engine optimisation generally has a bad reputation and I would say justifiably so. Whilst there are some decent practitioners out there, there are still far too many web marketing companies …
6 signs that it may be time to change your SEO supplier Read More »
Dental websites with poor link profiles relegated again Google rolled-out the long awaited update to it’s search ranking algorithm over the week-end just passed. The update, named “Penguin 3.0” is targeted at websites which have used poor quality links as …
How the search engine giant finds and decides how to rank your dental website If you read articles about search engine optimisation (SEO), then you will regularly see references to Google’s “algorithm” and it’s role in how the search engine …
Why local Google ranking counts for dentists and how to optimise for it Everyone knows about Google and how important it is for businesses who are seeking new enquiries. Of course, it’s no different for dentists who also need to …
Boosting local search presence for your dental practice Read More »
I have several practices, can I put them all on one website? How will this affect my SEO? We recently started two projects for dentists who own and operate several practices in different locations. Two of the key considerations for …
How long does SEO for your website take to work and when will it be finished? In this blog I’ll take the opportunity to address two questions we are regularly asked about our web marketing campaigns for dentists – how …
SEO and timescales – considerations for the marketing budget Read More »
Why you may need an off-site SEO campaign to boost your search engine presence. Following on from our last blog where we discussed on-site SEO, here we will take a quick look at the other main factor which helps websites …
The basics of localised and personalised search Regular readers of this blog will know that we write articles which try to answer basic questions about internet marketing in a straightforward and accessible way. The ideas for the articles are often …
Why Google presents different results to different people Read More »
Search engine optimisation – not dead at all, just harder I recently read an article by a guy who is active in dental marketing which suggested that SEO is dead and that pay-per-click is the only viable way forward. Reading …
Can you recover from a ranking penalty? We are currently helping several dentists with website recovery after their sites were hit by Google penalties, “awarded” for over-zealous SEO undertaken by their former dental marketing partners. In all cases, the clients …
