How do you recover the search positions of a dental website which has crashed in Google? Here at Dental Media we are well-regarded for our work with search engine optimisation, an expertise which we’ve developed over the last 15 years …
Case Study – Website Ranking Recovery After A Google Penalty Read More »
An Insight Into Facebook’s Algorithm And How It Can Work For Or Against You The team at Dental Media provides a wide range of social media ad services for dentists and because of this we receive free consultancy services directly …
Why Your Invisalign Ads Need A Compelling Value Proposition Read More »
What works and what doesn’t when advertising for patient bookings using Facebook and Instagram Here at Dental Media our social media advertising team looks after the set up and management of hundreds of ad campaigns for dentists across the UK …
Common Mistakes With Social Media Ad Campaigns Run By Dentists Read More »
If your SEO team proposes anything like this, move on…. Regular readers of our blog will know that one of our key objectives is to share useful information to help the dental community get the most from their digital marketing. …
Which components are essential to ensure landing page success? If you’re using paid ads, either Facebook/Instagram and/or Google in a meaningful way; you’re very likely already familiar with landing pages. For the uninitiated, let’s quickly recap on what a landing …
Building Great Landing Pages for Dental Paid Ads Marketing Read More »
Is your website failing to generate useful patient enquiries? When dentists approach us to improve their patient uptake from the web, one of the first things we do is analyse their website. This typically occurs in two main phases; the …
Optimising Dental Websites For Usability, Conversions and Search Engine Ranking Read More »
What are they and why are they important? For a long time, back-links have been a key driver for website search engine optimisation and helping generate great ranking positions. Get your back-link profile right and you can be fairly sure …
Use Acuity Scheduling To Significantly Improve Paid Ad Conversions The quest for new dental patients is not an easy one and typically takes time, effort and investment to do successfully. One of the main tools for gaining new patients and …
Boost Treatment Enquiries On Your Landing Pages With On-Line Booking Read More »
SEO for dentists – basic errors to avoid I am regularly contacted by dentists whose websites are failing in Google and where they need to do something about it. This is understandable as the importance of a great website and …
Stop Optimising For Search Engine Queries Unrelated To Your Location Read More »
Which is more effective, SEO or paid advertising? Earlier this week I saw a social media post from a guy who noted that he is always surprised when dental clients are prepared to pay thousands per month on paid ads …
Comparing the Cost per Lead from Organic SEO versus Paid Ads Read More »
