Monitoring Website Visits With Google Analytics and Phone Call Tracking Systems All marketing campaigns should be results driven with key deliverables defined at the outset. Effective management of such campaigns relies on accurate monitoring of website visitors; where they came …
How important is Google position for a dentist’s website? Over 60% of all search traffic is generated by the top 3 positions in Google. Two thirds of all new patient referrals come via dental practice websites – these two statistics …
SEO for Dental Websites – Marketing Tool-Kit Part 5 Read More »
Many commentators are suggesting that Google+ will fail – but where’s the smart money? Approximately one year after launch, Google’s social network, Google+ is still struggling to really take off. Indeed there is a lot of commentary suggesting that it …
Social media signals take on heightened relevance in Google’s new world of SEO Hang on a moment? Surely social media is all about customer engagement, so what’s all this we are hearing about its use for SEO? Well, for sure …
How can a blog achieve prominent search ranking in minutes? The clear benefits of a dental blog have already been discussed at length. It’s accepted that a blog is essential not just to provide dental practice patients with news updates, …
Blogging for Dentists – Page One Google Ranking In Minutes Read More »
Up to 20% of all web traffic now originates from mobile devices…. Over the last year, search traffic from mobile has increased significantly and the trend is set to continue. So much so that we are now recommending that a …
The Mobile Dental Website – Marketing Tool Kit For Dentists Part 4 Read More »
Google Places pages replaced by Google+ Local Pages As of this morning, Google replaced the first 80 million Place pages world-wide with the new Google+ Local Pages. We are not seeing the full set of features in the UK yet …
In part three of our series covering the key elements for marketing a dental practice we will discuss the use of video as a powerful tool for converting website visitors to targeted enquiries. Please read on for more detail about …
Dental Practice Videos – Marketing Tool-Kit Part 3 Read More »
The latest Google ‘Panda’ and ‘Penguin’ updates hit dental website ranking During the last few weeks, Google has made further changes to the algorithm it uses to determine where websites rank within its search index. In particular, Google has made …
Google’s latest ranking updates – what it means for dental websites Read More »
In the second part of the dental marketing tool-kit we will look a little more closely at two key components; the dental blog and use of social media. Now let’s take a look in a little more detail:
