Here’s why an excellent practice blog is just as powerful as ever In 2023, Google introduced what it called the “Helpful Content Update” which was aimed at promoting those websites which provide great content whilst demoting those which provide “thin”, …
Here’s why your blog is still an excellent tool, for users and SEO Your marketing partner and perhaps your dental coach will possibly have talked to you about the benefits of a dental blog, albeit for different reasons. The former …
Here’s why your blog is still great for patients and for Google too! Blogging for dental practices first emerged in earnest 8 or 9 years ago when marketers realised that it was a great tool to help promote search engine …
Where to start? What subjects to cover? It is widely accepted that blogging for dentists is well worthwhile and it’s easy to demonstrate a number of benefits as we’ve discussed in detail elsewhere in our marketing blog. I won’t cover …
Get your practice blog on track with these handy hints Those in the know about dental marketing, in particular how to make your presence felt in Google, will undoubtedly tell you how important blogging is for your business. As we’ve …
Why a high-quality blog is an important component of your digital marketing…. We’ve recently had two or three monthly marketing clients question the relevance of dental blogging and either elected to try to do it themselves (and subsequently failed) or …
5 reasons why your dental practice blog is still a great investment Dentists often ask me “why do I need a blog” when we are discussing the recommended tools any small business needs to start making headway with their presence …
WordPress plugins to boost your blogging efficiency Whilst WordPress is arguably not the best tool for building admin-friendly dental websites, it is our tool of choice for building blogs. WordPress was initially developed as a blogging platform and in the …
Use your team or outsource to maintain momentum Web savvy dentists are beginning to understand the importance of blogging and social media as key components of an effective on-line marketing strategy. The days of improving Google ranking just by building …
Six ideas to help your dental blogging We’ve recently covered in some depth, exactly why an active blog is a key component of the dental marketing tool-kit – to summarise: a source of fresh new content to build your web …