Category: Website

What is “bounce rate” and what can I do to minimise it? Bounce rate is used to measure the number of visitors to your website who only view a single page i.e. they do not progress further through the site. …

Reducing the bounce rate from your dental website Read More »

Positioning your practice online There might have been a time when dental professionals could get away without a strong online presence, but those days are long gone. Nowadays, the dental industry is just as reliant on the web as any …

Dental Website Design – Benefits of a Specialist/Industry Specific Website Read More »

Differentiate your dental website from the competition Have you noticed that a lot of modern dental websites are all starting to look quite similar? I’m mainly talking about the use of very similar “stock” images of smiling faces which, whilst …

How to make your website stand out from the crowd Read More »

What are the key features of professional hosting and what does it cost? Building a great website and then publishing it on low quality hosting would be akin to fitting a lawnmower engine in a Ferrari. However, lots of dentists …

Hosting your dental website Read More »

Ensuring good user experience I’m prompted to write this after being asked to review a new website that appeared over the last weekend. I was quite shocked to see a potentially high profile site launched with so many errors; so-much-so …

Dental website usability Read More »

Why a strong internet presence is a must for all businesses There are simply no businesses or industries in the world today that can realistically get away with overlooking the power of the web – the dental profession being no …

3 Reasons Why Your Dental Practice Needs a Presence Online Read More »

What makes a good website? Not just the visuals…. Whilst the number changes every minute, it is currently estimated that there are over 640 million websites in the world today. It seems everyone and everything has its own web presence. …

The principles of good web design Read More »

Boosting your on-line presence with a website and complementary web marketing tools Technology is changing all the time and if a business is to succeed in the competitive online market they need to keep up. For any business having a …

The evolution of digital strategy Read More »

Your website is your number 1 marketing tool – keep it fresh! It is widely accepted that a professionally produced and Google optimised website is the number one tool in the dental marketing armoury. However, take a look around at …

Keeping your dental website up-to-date Read More »