When it comes to SEO or pay-per-click ads, which do you choose? Back in 2015 we wrote a blog which concluded that organic SEO i.e. seeking out best positions in the free Google ranking, was preferable in many cases to …
SEO versus PPC – the current state of play for dentists Read More »
When should you panic? I think it’s fair to say, that like most small business owners, dentists know the huge importance of Google for securing new client sign-ups. Whilst paid ads are becoming more important, organic (free) search ranking is …
Why you need more than just a couple of keywords on page one of Google There is too much hang up about keywords when it comes to dental SEO these days, particularly when considering how far Google has moved on …
Is your website voice search friendly? The number of users searching for products and services by voice continues to grow at pace, so-much-so that Google recently suggested that over 50% of searches will be via voice by 2020. This is …
The dental SEO business can be a minefield for the unsuspecting – watch out for the weasel words! Just for the avoidance of doubt, this post is not suggesting that SEO is a bad thing. On the contrary, SEO, done …
A cautionary tale and why you need to check what you’re paying for! As you’ll see if you read further into our blog, we periodically highlight some of the questionable tactics used by some dental marketers and the disproportionate fees …
Is your marketing company *really* doing the SEO you think they are? Read More »
Know these 9 things before you begin! Prominent, sustainable search engine rankings are a key foundation for any dental business keen to gain new patients from the web. With web enquiries being second only to word-of-mouth referrals, it’s important to …
….and one good reason why you should! Here at Dental Media we look after websites and digital marketing campaigns for hundreds of dentists based in the UK. A large component of the monthly work we undertake on their behalf involves …
3 reasons not to quit your organic SEO campaign…. Read More »
Short-form 200 word blog articles will likely be penalised by Google Regularly adding high quality content to your website via a blog is widely recognised as a great way to help users understand and interact with your business, as well …
If you’re interested in SEO for your dental website, follow Google’s advice! In this blog you may have seen a number of references to search engine optimisation, including Google’s web ranking algorithms and how to improve the position of your …
