Category: seo

What are they and why are they important? For a long time, back-links have been a key driver for website search engine optimisation and helping generate great ranking positions. Get your back-link profile right and you can be fairly sure …

Contextual Back-Links For SEO Read More »

SEO for dentists – basic errors to avoid I am regularly contacted by dentists whose websites are failing in Google and where they need to do something about it. This is understandable as the importance of a great website and …

Stop Optimising For Search Engine Queries Unrelated To Your Location Read More »

SEO working knowledge for dentists It is widely acknowledged that the ‘holy grail’ of dental marketing is to gain and then maintain very prominent website search results in Google. After word-of-mouth, this is the most sustainable and lowest cost method …

Google Core Updates – How Your Website Can Be Affected Read More »

Despite advice you may have heard otherwise…. I recently read a blog post from a well-respected dental coach which detailed how one of his clients was seemingly being provided an SEO (search engine optimisation) service which wasn’t delivering results. It …

Why SEO is your first priority for digital dental marketing Read More »

Local SEO – Key Features Dentists Should Know As you are very likely aware, getting your dental website prominent on to the first page of Google search results is very important. New patient acquisition from the web is second only …

How To Rank Your Dental Website In The Google Local Listings Read More »

Seeking transparency with digital marketing The world of dental SEO can be quite murky as some of the dentists reading this blog will be only too aware. There are more stories of bad work and banned websites than good unfortunately …

5 things your dental SEO team don’t want you to know Read More »

Why you need to know if your SEO team uses guest blogs Back in 2016 I wrote a blog covering the concepts of “white hat”, “grey hat” and “black hat” SEO and their potential impact on dentist’s websites. Today we’ll …

The Risks of Guest Blogging for Dental SEO Read More »

Are defined keywords still critical? Yes and no…. Three or four years ago I wrote a well-received article regarding the gradual demise of keyword importance for dental SEO and why some of the tactics being used to sell SEO services …

Keywords in the context of dental SEO Read More »

Concluding our dental SEO mini-series Today we conclude our mini-series for dentists which covers nine basic elements of “must-know” information when it comes to implementing successful SEO projects. Last time we looked at how to choose an effective SEO partner, …

Part 3 – SEO For Your Practice Website Read More »

Continuing our mini-series on SEO for dentists In last week’s blog we looked at why SEO for dental websites is important and laid out a list of 9 key areas where a dentist will benefit from a solid working knowledge …

Part 2 – Search Engine Optimisation For Dental Practice Websites Read More »