Month: October 2014

Have marketing agencies priced themselves out of the market for small businesses such as dentists? What are your options? I recently saw a Facebook discussion where a well-known dental coach was seeking advice as to why he couldn’t get an …

Fees for dental internet marketing Read More »

Dental websites with poor link profiles relegated again Google rolled-out the long awaited update to it’s search ranking algorithm over the week-end just passed. The update, named “Penguin 3.0” is targeted at websites which have used poor quality links as …

Google rolls-out Penguin algorithm update 3.0 Read More »

What is it and why is it important for your dental practice marketing? There is a lot of jargon and hype in the world of marketing, much of it developed to make common sense principles sound clever, so consequently best …

Social Proof And Dentistry Read More »

What works and what doesn’t, image licensing and more…. Great quality images are extremely powerful as an engagement tool. This is perhaps unsurprising and has been proven in a number of studies. Whether on a website, blog or social media …

Images for your website – what you need to know Read More »

Avoid wasting cash on unnecessary domains At a recent scoping meeting for a new practice website project, the dentist advised that he held over 30 domain names and that he was looking forward to using them to help propel his …

Do you need to own lots of domain names? Read More »

Just because you can doesn’t mean you should…. People who follow the Dental Media blog will know that many of our articles are borne out of our own experience as designers or discussions we’ve had with members of the dental …

Are some dental website designs going over the top and just end up confusing? Read More »